Client: Proteus LLC (Healthcare Start-up)
Project: Proteus Marketing Materials
Objective: Create branding and marketing material for genetic testing company. Developed color scheme, typography choices, logo and overall aesthetic. Carried brand aesthetic across all collateral and platforms.
Client: Forrest Genral Hospital
Project: Nurse Recruitment Campaign 2016
Objective: The goal was to create a dynamic, fresh and contemporary concept to draw experienced nurses to apply to jobs at the hospital by advertising the city, organization, and ability to live your best life in the area.
Client: The Shops at Columbus Circle - Time Warner Center
Project: IceFest Logo
Objective: Transform the Logo the client doesn’t like into one accurately representing the Shops at Columbus Circle - Time Warner Center.
Client: GenoPATH LLC
Project: GenoPATH Marketing Materials
Objective: Overhaul branding and marketing material for genetic testing company. Streamlined color scheme, typography choices, logo and cleaned up overall aesthetic.
Client: Forrest General Hospital Women & Children’s Services
Project: Employee Retention Poster Project
Objective: Create posters to be displayed prominently in the Women & Children’s area to bolster morale for current employees and also brighten the days of current patients and visitors to the hospital.
Winner: 2016 MHA MAGGIE Award: Best Poster Series
Client: Forrest General Healthcare Foundation
Project: 2016 Employee Foundation Campaign
Objective: Create campaign to raise funds for a Hospice House targeting the Health Network Employees. The theme of this annual campaign was “Peace, Love & Giving”.
Winner: 2016 MHA MAGGIE Award: Best In House Campaign Design
Client: Forrest General Healthcare Foundation
Project: 2015 Employee Foundation Campaign
Objective: Create campaign to raise funds for a Hospice House targeting the Health Network Employees. The theme of this annual campaign was “Krewe of Caring”, a Mardi Gras style theme.
Client: L’entrepôt
Project: Branding concept for Fall Fashion Bazaar
Objective: Conceptualized branding and social media for a Fall Fashion Bazaar, created social media and advertising collateral for the event aswell as collateral for individual merchants attending the event.
Client: Dee’s Coffee
Project: Coffee Shop rebranding
Objective: Taking into account the historical location of the coffee shop and the new truncated name, I rebranded the shop using a more industrial aesthetic while keeping the logo warm and inviting.
Client: Methodist Health System
Project: Methodist Mansfield Pretty in Pink event
Objective: Created branding and collateral for annual breast cancer awareness event.